Before / after
raivojuhanson.ee
Full refresh of an existing WordPress site: new design and structure, web shop, consultation questionnaire and automated emails.
Paul Silm
Websites and e-shops from start to finish + maintenance, SEO and AI automations.
What I do
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Websites
Fast, clear websites that are easy to manage yourself.
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E-commerce & integrations
E-shops wired into stock and business systems (e.g. Directo).
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AI & automation
Chatbots, automated emails and more.
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SEO & GEO
Visibility in search engines and AI search.
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Maintenance & IT support
Ongoing upkeep, updates and technical support.
Selected work
Before / after
benefit.eu + shop.benefit.eu
In collaboration with Myralum. I built the e-shop backend that mirrors products and stock straight from Directo. Also frontend work on both sites and deployment setup.
osavus.ee
Built end to end: the website and a video course platform (videos.osavus.ee) where purchase grants access automatically.
lifebalance.ee Launching soon
Refreshed website, currently in final staging.
Also: SEO & GEO optimization for the existing site laurabaratastrologer.com.
Background
- 2018–2021
- BSc in Artificial Intelligence, University of Groningen (Netherlands)
- 2021–2022
- Full-stack developer, Heisi IT (perekaart.ee website)
- 2024–2025
- Data scientist & data engineer, Solita
- May 2025
- 3rd place at the Hack the Future hackathon with team Narracity
- Since autumn 2025
- Freelance web developer and startup co-founder